I like words. I like big words, I like small words. But most of all, I like words that work. Words that demand the attention of an eager audience. I like words that have the ability to summarize and the propensity to excite, expound, and encapsulate. 

One of the first thoughts I ever had was a word. True story. 

From that auspicious beginning I began spinning a yarn for a myriad of clients, regional, national and international, including an impressive cross section of homebuilders across the Golden Horseshoe, GTA, and beyond. Everything from beer (Labatt Genuine Draft and Carlsberg) to cars (Mercedes-Benz’s smart car Division & Subaru), new homes (New Horizon Development Group, Fernbrook Homes, Tribute Communities, Sundial Homes to name a few) and all points in between. From airlines to area rugs, consumer electronics to cosmetics, naming countless developments across the province or launching the smart fortwo south of the border for Penske Motors, I’ve worked on every form of marketing communication there is, in every form of media imaginable.

I love what I do. But if there’s one thing the pandemic has taught me, it’s that I’d like to do it closer to home. So I created the inc. well. It’s my chance to showcase my talent, help local businesses, sell a few things and do some good work with good people. That being said, the inc. well is exploring new opportunities for my words and I. And who knows, perhaps even conjure up a few new ones.