Select Sandwich

Select Sandwich’s founders showcase why it’s truly a “taste above all.”

Put a grumpy married couple behind the mic and watch the hilarity ensue.

The owners of Select Sandwich were characters in their own right. The fact they were husband and wife only added to their eccentricities. So we thought, let’s get them in the studio and watch the sparks fly. The result is a humourous series of spots that solidifies Select Sandwich’s branding as a “Taste Above All” and made the couple local Toronto celebrities for a bit. Alas, the spots were more successful than the marriage in the end.

Client: Select Sandwich
Agency: FOXX Advertising Inc.
Associate Creative Director / Senior Copywriter: James Hill
Recording Studio: Voodoo Highway Music & Sound
30 second radio

Listen up.