Development name generation.
Slogan / taglines
Brand values & principles
Integrated Print, Digital, & Social Campaigns
Broadcast (radio and video)
Corporate Videos
Brand StoryBrand book/style guide
Business CollateralWebsite Content
Packaging Descriptions
Presentation Punch-ups

Before the Internet, advertising existed in the real world, not the cloud. Print, direct mail, out-of-home, and transit was all around us. It still is, but the majority of marketing dollars now fall to the digital space. Now referred to as “traditional advertising” my experience runs the gamut. From out-of-home and transit for Mercedes-Benz to print advertising for a litany of new home developers across Ontario.

Website copy development
Campaign landing pages
Search Engine Optimization
Promo sites & microsites
Interactive projects
Digital banners
Content marketing
Digital Campaign Consistency
Keyword Research & Implementation
Blog Development & Execution

With your team I can take their insight and acumen to craft a strategy document that best illustrates the passion behind the brand and the people that make it possible. Some of the most brilliant minds in the world couldn’t string a cohesive sentence together. They trust an expert to craft the brand into the story it truly is, consistent with all relevant touch points and relevant to our target demographic.

I have written and directed hundreds of radio spots for a wide range of clients, both whimsical and funny, others corporate campaigns adapted for radio on both a national and regional level. Clients include, but not limited to: Mercedes-Benz, Apple Auto Glass, St. Louis Bar & Grill, Kelsey’s Restaurants, and Country Style Donuts. Listed as a Finalist the London International Awards for Best Spot under $50,000.

You’ve spent weeks, dare I say months, getting your latest campaign up to snuff, the collateral looks beautiful and everything is ready to go. Then you get a call from the client saying that the word “colour” is spelled “color” on your Canada Day promotion. Nice, eh? Having a professional edit and proofread your material gives you piece of mind. And one less thing to worry about.